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What about the poster for \u201cLittle Miss Sunshine\u201d?<\/strong><\/p>\n LIPPERT<\/strong> This is a daring and exciting poster because of all the negative space. She chose to essentially not use two-thirds of the poster and have it be a bright school bus yellow that\u2019s pushing down on the family, and they\u2019re all composited together into this running scene. It has this playfulness to it. It\u2019s comical, strange, unexpected.<\/p>\n BAILLIE<\/strong> The executive at Fox Searchlight, Stephanie Allen, gave the direction to our team to explore what she called \u201ccolor branding.\u201d She wanted to own yellow for the season. So sunshine yellow was owned.<\/p>\n Who decides which poster to use?<\/strong><\/p>\n BAILLIE<\/strong> The ultimate decider is a mystery to me. Sometimes it\u2019s a filmmaker, sometimes it\u2019s an executive from marketing, sometimes it\u2019s another artist, sometimes I really don\u2019t know!<\/p>\n Do you have a personal favorite in the exhibit?<\/strong><\/p>\n BAILLIE<\/strong> As a mother, I love all of my children. Each poster has its own story of love, challenges, tears, and triumphs. I love the first one, for \u201cDirty Dancing,\u201d because it gave me confidence, and I love the last because it proves I\u2019m still capable.<\/p>\n Do you have a favorite movie poster designed by someone else?<\/strong><\/p>\n BAILLIE<\/strong> I have so many favorites, from \u201cM*A*S*H*,\u201d \u201cAll About Eve,\u201d \u201cStraw Dogs,\u201d \u201cDead Men Don\u2019t Wear Plaid,\u201d \u201cThe Jerk,\u201d \u201cRosemary\u2019s Baby,\u201d \u201cThe Exorcist,\u201d \u201cRaging Bull.\u201d Ask me tomorrow, and it will be a different list.<\/p>\n How does it feel to be the focus of an exhibit?<\/strong><\/p>\n BAILLIE<\/strong> It feels surreal. I\u2019m usually behind the scenes in the marketing process. I love that Angelina curated the exhibit in a way that highlights an era of movie posters from the mid \u201980s through the digital change today. You can imagine how technology has broken open so many more ways to create art.<\/p>\n<\/div>\n